Trussardi has unveiled new fragrance, My Name, created by perfumer Aurélien Guichard. Top notes comprise white violet and heliotrope flower, heart notes include lilac and Arum flower, while musk, ambroxan and vanilla are at the base. The bottle features a scented cap that releases notes of the fragrance. Trussardi My Name Eau de Parfum is priced at £81 for 100ml, £59 for 50ml and £43 for 30ml and will launch in Harrods from 22 September and nationwide from 7 October.