Facebook puts ads on all platforms for revenue growth
Abu Dhabi - Emirates Voice
As Facebook is running out of places to put ads in News Feed, its core money maker, it is now turning to other platforms - WhatsApp, Messenger and Instagram - for revenue growth.
According to a report in ReCode, Facebook has determined that it can't put more ads into users' feeds without harming their experience.
"The industry term for this is ratio of ads to other content, called 'ad load', and Facebook says News Feed's ad load is all maxed out, hinting that its revenue growth might slow down 'meaningfully' this year due to this," the report said on Saturday.
So, Facebook has now started selling mid-roll video ads and funding video projects that could host those ads. The company is even paying video publishers to make TV shows for Facebook.
It started selling ads inside Instagram Stories and on the same feature on its other platforms such as Messenger, WhatsApp and Facebook itself.
- IANSource: Khaleej Times
GMT 23:43 2017 Thursday ,09 November
Snapchat launches redesign as growth disappoints Wall StreetGMT 20:02 2017 Thursday ,12 October
Facebook, Instagram back after brief global outageGMT 09:13 2017 Saturday ,16 September
Facebook to decide who can cash in on adsGMT 16:24 2017 Saturday ,09 September
Facebook turns more friendlyGMT 20:48 2017 Wednesday ,06 September
Facebook bids $600 million to livestream IPL matches
With Job Cuts, China Deal
France's Carrefour revamps operations
Paris - Emiratesvoice
France's Carrefour group said Tuesday it is overhauling its business in a transformation plan involving thousands of job cuts, a product revamp and new partnerships in China. Carrefour, which was the world'sTo partake in Beiteddine Festivals
Singer Bruni arrives in Beirut Sunday evening
Beirut - NNA
French renowned singer and supermodel, Carla Bruni, is expected to arrive this evening at Rafic Hariri International Airport in Beirut, accompanied by her husband, former French President Nicolas Sarkozy. BruniIn France
Microsoft to open 4 data centres
Paris - Emiratesvoice
Microsoft is to open 4 data storage centers in France to meet strong customer demand for cloud computing, the head of the software giant's French operations told the Agence France-Presse onIn Olympic Spotlight
'Friendly and kind' N. Korean skaters
Taipei - Emiratesvoice
North Korea's figure skaters Ryom Tai-Ok and Kim Ju-Sik are "friendly and kind and a little bit shy", South Korea's Kim Kyueun said Tuesday ahead of their hugely anticipated Olympic appearance. The skater is competing with her partner Alex Kam in theFor $11.6 Bn
Sanofi buys US haemophilia treatment
Paris - Emiratesvoice
French pharmaceutical firm Sanofi said Monday it had reached an agreement to purchase US biotech company Bioverativ, which specialises in treatments for haemophilia and rare blood disorders, for $11.6 billion. Sanofi's chief executive Olivier Brandicourt said the acquisition "enhances its presence in specialtyParis show pays homage
to 'eternal style' of late Alaia
Paris - Emiratesvoice
Two months after legendary designer Azzedine Alaia's sudden death plunged the fashion world into mourning, an exhibition in homage to the "King of Cling" opens Monday in his studios in Paris. The Tunisian-born designer, renowned for the way his clothes hugged the body, died suddenly in November aged 82, reportedly of heart failure after falling down the stairs at his home. The diminutive maverick, who ignored fashion week convention by showing when and where he wanted, in July produced his first couture collection in six years to rapturous reviews. Now some of his most iconic dresses are going on display in the glass-roofed gallery next to his studio and home in the Marais district where he used to show his creations. It includes the dress worn by supermodel Naomi Campbell, his longtime friend and muse, when she led
GMT 10:18 2016 Wednesday ,23 March
cartoon seven
GMT 08:51 2015 Thursday ,27 August
Young hopefuls in race to be first black African in space
GMT 10:21 2018 Sunday ,21 January
Sundance debuts dark tale of triplets split at birth
GMT 06:14 2018 Tuesday ,16 January
Spain expected to replace US
GMT 05:20 2017 Saturday ,23 December
Halt execution of academic 'immediately'
GMT 15:00 2011 Friday ,01 July
Russia launches biggest bank bailout
GMT 09:18 2017 Saturday ,13 May
Ambassador monitoring accident in Saudi Arabia
GMT 12:05 2017 Sunday ,19 November
Track food safety from farm to fork
GMT 09:38 2017 Sunday ,20 August
Youssra Al Lozy happy for her role in “Al-Halal”
GMT 10:34 2017 Saturday ,09 December
Tesla takes dune bashing test in Dubai
GMT 11:30 2016 Tuesday ,29 March
Bandmate plans tribute to keyboard great Keith EmersonGMT 04:21 2011 Monday ,26 September
Libya\'s NTC unearths mass grave of 1,700 prisoners
GMT 03:30 2014 Thursday ,30 October
SodaStream to close controversial West Bank plantGMT 08:26 2011 Wednesday ,24 August
Saudi aid campaign for Somalia receives more than SR 202 million
GMT 01:47 2014 Tuesday ,15 July
20 Taliban militants killed in military operations in Afghanistan
GMT 18:26 2014 Monday ,17 February
3 Afghan army soldiers killed in bomb attacks
GMT 00:46 2013 Sunday ,01 December
Sony seeks patent high-tech wearable \'SmartWig\'
GMT 10:34 2017 Thursday ,15 June
ICC Champions Trophy: India wary of an ever-improving Bangladesh
GMT 12:02 2013 Saturday ,09 February
Afghan police kill 5 Taliban fighters
GMT 01:23 2013 Tuesday ,29 January
Bosch accelerates development of autonomous driving
GMT 06:54 2017 Tuesday ,15 August
UAE hosts a special capacity building programme
GMT 23:55 2017 Thursday ,28 September
Coalition operations aim to restore legitimacy
GMT 09:56 2017 Wednesday ,10 May
TRA holds first meeting for 5G
GMT 01:44 2017 Tuesday ,17 October
Saudi-paid mercenaries were killed in Mareb
GMT 12:30 2013 Saturday ,26 October
14 tips for improving your home’s curb appeal
GMT 18:37 2017 Saturday ,28 January
Yusaku Miyazato fights to maintain Myanmar Open lead
GMT 16:04 2011 Friday ,25 November
Earth\'s Core Deprived of Oxygen
GMT 16:43 2017 Monday ,08 May
Golf bags go free with Oman Air
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2025 ©
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2025 ©
Send your comments
Your comment as a visitor