Samsung launches world’s thinnest notebook in UAE

Samsung Electronics on Monday launched the world’s thinnest notebook in the UAE and said the company expects positive growth in 2012 in the segment. The company, a global leader in digital media and digital convergence technologies, continued to maintain 65 per cent growth in the first quarter of 2012, compared to same period last year in GCC countries excluding Saudi Arabia, according to Denzil D’souza business head of Notebooks at Samsung Gulf Electronics. Samsung reported a 65 per cent growth in 2011 in notebook sales compared to 2010 by the end of last year. Laptop market is still on positive momentum, D’souza said, adding “We see strong growth in 2012.” Regarding Samsung’s market share in the UAE, he said: “In organised retail, we are close to 10 per cent and there are many other places or channels where we are still exploring to develop our market share.” The new generation Series 9 notebook is available in major retail outlets across the UAE in 13-inch and 15-inch variants. The 13-inch Series 9 is available in i5 processor and i7 processor options and retails at Dh5,299 and Dh5,999, respectively. The 15-inch Series 9 with an i7 processor is available at Dh6,299. “The first generation of the notebook struck the right chords with our consumers and we are positive that the new Series 9 will be equally well received,” D’souza said. Available in two variants, the 13-inch model of the Series 9 is the world’s thinnest and most compact 13-inch notebook while the 15-inch version is the world’s thinnest and lightest 15-inch notebook.