Couture Designs for Modern Drama Queen

Barkha Shewakramani The world of haute couture fashion has a new muse in the form of ultra-luxe designer and leading fashion entrepreneur Barkha Shewakramani. The Middle East based Fashionista, whose label “Drama Queen” came to international

prominence at Dubai Fashion Week in 2007, combines her love of vintage inspired design with glamorous, A-list chic to create classic, timeless pieces that fuse Eastern trends with Western style.
The uber-stylish “Drama Queen” label has enthralled Dubai’s trend-conscious, socialite crowd since it launched five years ago and has gone on to capture the hearts of style-savvy women the world over. When asked to elaborate on the roots of the brand, Barkha commented: “Every girl in her own way is full of drama and emotion. She has a longing to be treated like a princess, and every garment of mine makes her feel like a queen.” Having dressed herself in her own creations since the launch of her label, Barkha knows what matters in the fashion stakes and has regularly appeared on various “best dressed” lists.

After four successful seasons of cutting-edge collections, “Drama Queen” is now set to launch its debut Indian set in the fashion hub of Mumbai next month as well as in the UK.  The “Drama Queen” label epitomises the modern woman and her search for affordable, versatile and well-designed clothes. The signature collections feature an array of design elements, from beautifully tailored day classics to retro party wear with embellishments and brocade stitching. The fabrics used reflect each occasion, from soft chiffons to raw silks and on-trend lace.