Wacoal Eveden rebrands as Wacoal Europe Limited

International lingerie and swimwear design and manufacturer formerly known as Wacoal Eveden has introduced its new company name, Wacoal Europe Limited. The business which caters from an A to K cup and incorporates leading small, fuller bust and fuller figure brands such as Freya, Fantasie and Elomi, first revealed its decision to become Wacoal Europe early last year in July 2014. Wacoal Europe Limited will be the renamed group subsidiary of Wacoal Holdings Corp, responsible for the European and Australasian overseas business segment for the Wacoal and b.tempt’d brands and for the global business of Fantasie, Freya, Elomi, Goddess and Huit. Coinciding with the launch of its name change, January also sees the launch of Wacoal’s first collections designed in Europe which will add to the market leading Wacoal America range. The new Wacoal Europe lines offer the same fit, quality and comfort synonymous with the Wacoal brand and in addition offer a more premium and fashion look, with European style.