Shurooq promotes business potential

A delegation from the Sharjah Investment and Development Authority (Shurooq) has embarked on a weeklong tour of the Malaysian capital of Kuala Lumpur. The aim of the visit is twofold: Shurooq hopes to explore means of cooperation and develop economic relations with Malaysia whilst promoting the business potential of and investment attractions in the emirate of Sharjah. During the tour, which will run until 7 September, the delegation — led by Shurooq chief executive Marwan bin Jassim Al Sarkal and including Elie Armaly, director of business development at Shurooq, and Mohammed Juma Al Musharrakh, head of investment promotion at Shurooq — will meet with a number of government and private economic and investment bodies in Malaysia. Speaking about the trip and its goals, Al Sarkal said that it is in line with Shurooq’s ambitious strategy to encourage and attract corporate and individual investors from around the world, as well as to boost Sharjah’s prominence on the global economic map. “The tour forms part of Shurooq’s nonstop efforts and ongoing keenness to inform the international community of Sharjah’s investment attractions and to highlight the emirate’s various economic and geographic elements. It is also aimed at strengthening economic ties with Malaysia,” Al Sarkal said. He explained that, in addition to Malaysia, Shurooq is keen to promote the emirate of Sharjah in a number of countries around the world, including Turkey, Greece, Germany, China and Singapore, where it will highlight the diverse range of promising opportunities and benefits for investors, especially in light of the facilities and incentives provided by various authorities in the emirate. Pointing out that Shurooq is seeking to create a mechanism of long-term economic cooperation between Sharjah and Malaysia, Al Sarkal said: “Malaysia is one of the most important and influential economic players in Asia and, as in other countries around the world, we are eager to showcase the vast range of opportunities available in Sharjah to investment authorities, economic institutions, companies and individuals in the country.” From : Khalij